Public Relations — Creating a Higher Profile for Your Organization
We create and implement customized, goal-focused public relations programs to support specific business and marketing objectives. Typically involving a blend of the tactics outlined below, the programs are structured to broadly communicate customer-focused, market–driven information about your company and products. We offer the following capabilities to create a higher profile for your organization in the media and among prospective buyers, partners and stakeholders:
- Media relations and editorial outreach
- Product and personnel press releases
- Feature story development and placement
- PR opportunities and special events
- Social media, webinars and online content
- Press interviews and speaking engagements for key spokespeople
- Press kit development, including backgrounders, fact sheets and management biographies
- Distribution of press releases to customized contact lists, Internet posting sites, hyper-local news and blog sites