In Conversation with… Divanshi Malhotra, Founder, ChocoDiva.
Please provide us a brief description of your company and who inspired you to become an entrepreneur?
My company provides customized handmade CHOCOLATES for all occasions and festivities. We specialize in cake slices too. My friends inspired me to become an entrepreneur. They both manage their business from a very young age and have a focused attitude towards achieving their goals.
Where could you see your company in 5 years?
5years down the line, my company has a good position in the market and I see myself working with an amazingly talented team of people. Our company to have a huge network of customers. My company to have its workplace.
How did you come up with this idea?
During the pandemic I wanted to do something productive and build something of my own and Being a self-taught Chocolatier, I always had a creative and innovative side to my products. So I started from Instagram and will expand in the future.
Any piece of advice for young entrepreneurs
My advice to young entrepreneurs is to have faith in yourself and in your skills. Everything takes time but don’t lose hope and be consistent with your services. Learn to grow each day and hard work is the key to success so don’t look for shortcuts to achieve short-term profits. Also, learn marketing basics and techniques because they are a game-changer for every entrepreneur.
The ultimate goal of your company
The ultimate goal of the company is to be one of the renowned brands in the market.
What are the strengths of your company?
I believe the strength of my company is the best quality and innovative products that we provide to our customers at the most affordable prices.
How is your company tackling the pandemic situation?
Pandemic did affect our business but we utilized this period to learn new skills and plan for future projects. We shifted our marketing strategy to generate leads. We connected with people on social media. We are trying to be consistent with our work and providing quality content.