In Conversation with… Amit Duggal, Founder, Monkeyminds.
What was the motivation behind your Start-up and what is your start-up all about?
Monkeyminds is all about passion. Passion to deliver quality work for its clients and the industry.
We are a full-service digital marketing agency delivering work across search, social, influencer marketing, SEO, Market place management, creatives, videos, programmatic buying, etc.
What are the challenges that you have faced during the Covid-19 pandemic?
The first two months were tough from a business perspective for everyone be it clients and marketing agencies. But then business started picking up in July last year and since then it has beenan upswing for us.
The biggest challenge which I see for a start-up like us is to induct new joiners. To train them, to make them understand about your company culture or grooming about work
What were the financial challenges that you faced for the start-up at the outset?
Our operational expenses are very less. The biggest expense for our set of business salaries. The challenge is to earn so much from month 1 that you can take care of salaries and profitability.
What is your advice for emerging young entrepreneurs?
Follow 2 Ps to get the final P.
Being patient and persistent leads to the biggest profitability